Ideal client?

As a life and career coach, I often have the opportunity to work with women who are in the initial stages of starting a business of their own.

I can’t tell you how much I love this work – the passion, the possibility, the energy and focus. Fantastic!

In this situation, one of the questions I am often curious about is this: who is your ideal client?

Knowing your ideal client means you can absolutely target your communications, your marketing and your efforts. And the clients you attract will be exactly the kinds of people you really want to work with.

So good!

*

I ask the question in relation to business but the same thing applies in life and in work: who do you want to spend your time with? And how can you focus your efforts? What can you actually do, to make that happen?

Tags: career-coaching, life-coaching, Melbourne